Finally, pay per click tracking is available to everyone for sales & actions and is as easy as one, two, track!

Pay Per Click Tracking

What is Pay Per Click Advertising?

If you don't have any pay per click campaigns running on Google, Yahoo or MSN, you may want to familiarize yourself with what PPC is and how it can help your business. Paid search ads appear above or next to the natural search listings on search engine results pages. Advertisers only pay when their ad is clicked on by a searcher, hence the term, Pay Per Click or PPC. The great thing about PPC advertising is that you are reaching the consumer while they are actively searching for the product or service that you are promoting. Over the past few years, pay per click advertising has become an extremely popular option for online marketers, however PPC tracking is one concept that people tend to forget or don't understand. Pay per click marketing or PPC marketing is one of the best ways to advertise on the Internet and is also one of the fastest ways to generate sales or actions because your PPC ad campaign is displayed when someone is actively searching for your product or service. This type of "in your face" marketing is effective because it provides the person searching an immediate way of finding what they are looking for. When you set up a PPC campaign you pay a certain amount of money for each time your advertisement is clicked. Pay per click can make an Internet marketer a lot of money when it is set up and tracked correctly. The big companies like Google AdWords, Yahoo Search Marketing, and Microsoft Adcenter offer very good reporting tools, but they are often inadequate in telling you which methods are making you money, and which methods are losing you money.

How does pay per click tracking work?

Tracking PPC campaigns has never been easier than with Tracker Kahuna. We will provide you with the ad link and the conversion code to make this process as simple as 1, 2, Track. You place the small piece of conversion code on the page that the visitor ends up at after the sale or action (usually your Thank You page). This code is good for all ad channels (email, newsletters, twitter, AdWords, etc...) that are used for your ad campaign. Next you use the ad link that is automatically generated for your channel and use it in place of the destination URL on your PPC campaign. Finally, login to your Tracker Kahuna account to see how your PPC campaigns are converting.